How To Increase Your Auction's Visibility On Ebay.
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The article "How To Increase Your Auction's Visibility On Ebay." is about auctions, it has been released by Kirsten Hawkins.
Once you've optimised your titles for search terms and your items have short durations to get them near the top of the results, there's really only one sure-fire way to make your auction stand out from the crowd. Unfortunately, it involves paying eBay more money - but it can really pay off, especially for higher-priced items.
In that email, I'll take you through the various 'listing upgrades' eBay offer, how much they cost, and whether they're any good. Remember that if you want any of these, you can just tick tehir box while you're going through the process of listing your item.
The chrages will be added to the other fees you're charged for the listing.
Gallery.
The most bsaic of upgrades, that will show your photo on the search results page as well as inside on the item's description page.
This is always worth having. Cost: 35c.
Subtitle.
If you add a subtitle, you get a little more sapce to fit in any extra information that you couldn't squeeze into the title. Use that if you're selling a relatively technical item that just has too many good feautres to fit into that 55-letter title space.
Cost: 50c.
Bold.
This will put your auction's title in bold on saerch results pages.
Not especially noticeable, but might make your auction stand out a litlte. Cost: $1.
Border.
Choose that option to put your lsiting inside a coloured box on results pages, making it look a bit special.
Cost: $3.
Highlight.
You can get your listing higlhighted in purple on results pages.
Cost: $5.
Featured Plus. This upgrade will show your item at the top of the page in the search results, with the 'featured items', for the duraiton of your listing. It will also be shown in the featured items list seen by human being who browse by category. This is easily the hottest upgrade you can buy, and will easily pay for itself twice over with an item that's worth more than about $100 and getting a decent number of bids. Cost: $19.95.
Gallery Featured. This will show your item first when somebody chooess to view items using the 'Picture Gallery' view.
Few human being ever use that view, but it might be useful for kinds of items. Cost: $19.95.
Home Page Featured.
This is the ultimate in listing upgrades, but its value is questionable, especially given the small space featured items are actually given on the home page.
If you guess you could pull a lot of buyers into your auction with nothing but the first four or five words of your title, go for it. Really, you have to get yourself on the home page at least once in your eBay life, don't you?
Cost: $39.95.
Instead of going to expense to get new buyers through the listings, perhpas you should talk to your existing ones and create new sales opportunities that way?
If you'd like to know how, be sure to read the next e-mail.
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How To Increase Your Auction's Visibility On Ebay.
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